Mehngai Rahat Camp – A Film for Public Awareness
We created a special vid campaign for the Mehngai Rahat Camp, focusing on Sri Ganganagar and Pratapgarh districts in Rajasthan. This video was designed to raise awareness about the government’s relief efforts for rising inflation and how these camps are providing direct support to citizens. To give the film a strong local and emotional connect, our team at Pitstop Story crafted original music and lyrics, composed in-house specifically for this campaign. The songs were rooted in regional flavor, helping communicate the message in a relatable and memorable way. Shot on location, the video highlights real beneficiaries, the vibrant atmosphere of the camps, and the ground-level impact of the initiative.
Through engaging visuals and storytelling, we aimed to build both awareness and trust in the initiative among local communities. This was more than just a public service video — it was a creative effort to bring policy closer to people.
Through engaging visuals and storytelling, we aimed to build both awareness and trust in the initiative among local communities. This was more than just a public service video — it was a creative effort to bring policy closer to people.